Medical Device
PPE, the stuff that's been in short supply at hospitals. People have been wearing it for a long time. It's more effective now than the outfits worn by the plague doctors of sixteenth-century Europe.
This client started making gowns recently, and so needed photos to sell them. The models were medical and nursing students, so they knew the drill. The agency produced the shoot and did a fantastic job.
Detroit Medical product Photographer
Who knew surgeons used torque wrenches? I don’t think about it that much, but I guess it makes sense. Surgeons are sort of body mechanics. True, the stakes may be higher than a brake job on your car, but a bad brake job could be fatal too. Anyway, we spent the day working and collaborating with an excellent art director and ended up with a bunch of nice images and had a good time as well. Let me know what you think.
Medical Device Photography
Most people don’t like to think about the things that surgeons do while they’re working. We’re happy enough to have their help when it’s needed. One of the things I love about commercial photography is that it give’s me a peek behind the curtain, into industries and professions that ordinarily are invisible. It’s necessary to learn at least a little about things you’re photographing to tell the story. I am interested in your thoughts and comments.
As the current year ends and a new year begins it’s a good time for introspection. Personally, I have family, friends, and health to be thankful for. A wider global view reveals many people working hard to make a better world. This includes people designing medical devices that perform well and protect health care workers from dangerous toxins. I don’t imagine advertising photography is saving the world, but hopefully, it’s more pleasant to look at. Thanks to all of our clients and suppliers for a wonderful year. May 2015 be even better!
Medical Equipment is fascinating stuff. We don’t usually think about the tools used in operating rooms. Lots of thought goes into the production of the medical devices that help surgeons to do their jobs. Fortunately for me, these tools are visually compelling as well. Very much a collaborative process, it’s vital to have input from clients who understand how they are used and what’s important to feature. Designers / Art Directors are essential as well; they are able to envision all of the uses for my photographs. I am always interested in your thoughts and comments.
Detroit Product Photographer Tom Kirby
I enjoy working alone. When you finish, you have a sense of accomplishment; you know the photograph is yours. Fortunately, I also enjoy collaborating with clients. Working with a designer or art director to create images that work for the client, and solving the visual problems to communicate their story can be enjoyable and gratifying. Collaboration is at the core of commercial photography. It’s my job to make real the image that lives in my client’s head. This is one of several photos we captured for a medical technologies firm. Working with a wonderful art director and writer/account person, it was a terrific day.